Nationwide-RE, a commercial real estate company, reached out after discovering that their existing website—though visually appealing—was not actually built in WordPress, as they had been told. Instead, the pages were created in another program and simply embedded into WordPress, leaving them unable to make even basic edits without going through the original developer. I rebuilt the site in true WordPress, preserving the overall design while adding functional improvements and giving the client full control over their content. Since launch, I’ve continued to support NRE with content updates, marketing campaigns, and additional web integrations.
To free the client from dependency on their previous developer, I rebuilt the entire site in WordPress, replicating the original design while enhancing functionality and performance. The new site allows for easy content edits and future flexibility, ensuring the NRE team can manage their own updates without technical roadblocks.
Beyond site maintenance, I created targeted marketing campaigns complete with custom landing pages, lead capture forms, and automated email sequences to connect with new clients. I also implemented client portal software and integrated it with the website, streamlining communication and improving the client experience.
