At The Pottery Patch, I managed the coordination of photoshoots in collaboration with local garden centers to showcase our planters in beautiful, real-world settings. This involved overseeing the delivery of planters to the location and working with a nursery specialist to design plant arrangements for each pot. In my first year managing this project, I hired a professional photographer and directed the shoot to ensure the final images captured the essence of the product. In subsequent years, I began taking the photos myself to maintain a consistent style. These high-quality images are used across multiple platforms, including our catalog, website, email campaigns, and marketing materials for wholesale customers, helping to promote the brand and attract more business.